The K-State/LATHE Pursuit Materials are a great example of the many pursuit projects S571 has assisted McCarthy Building Companies with. This example includes 250+ pages with five tabbed sections: company profile, staff highlights and organizational chart, project examples and other important submittal requirements.
- Studio571 created a cohesive design document by utilizing master pages, style sheets, font hierarchy and a complimentary color palette. This was challenging since most of the information was sourced from a variety of contributors and each section includes very diverse and unrelated content.
- To give equal importance to all company products and divisions throughout the entire manual. All divisions were equally represented through the imagery. All product logos were displayed in equal proportion and integrated into the page design template and are visible in the bottom margin of every page.