Monsanto Product/Promo Identity

Monsanto Product/Promo Identity 2017-03-01T21:19:03+00:00

Project Description

MonsantoTruckLogoImage

monlogo

This logo was used for a promotional sweepstakes when purchasing these Monsanto products. The creative challenge was creating a logo in which hifhlighted the products, stated the prize, explained the promotion in detail and utilized the long title given to the promotion. The design uses a metalic plate with heavy embossed lettering to resmble a license plate and give it a masculant feel. Overlapping objects give both perspective and hierachy to the items. The promotion was a success with 2,500+ entries.

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