Westport Logo Image

Creative Challenge:

To create a logo that was inventive and memorable yet not product specific since the company sold both new and refurbished office furniture of many styles and products.

Creative Solution:

S571 created an icon that could be interpreted both literally and figuratively. The cubes can be seen simply as office cubicles or as an integrated solution between a variety of office products. The conceptual icon states the necessity of cohesiveness between both form and function in your office environment.

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